Hritvick Sen

If your organic search traffic is tanking even if your ranking isn't - zero-click search results may be a cause.

Whenever we visit a general store, a stationery shop, or a pharmacy, there's something we as customers always take for granted – the shopkeeper's memory. From the shelf holding the 300 GSM sketchbooks to which of the myriad-coloured boxes hold flat-head screws, the store owner knows all, intimately. In fact, the only time we get reminded of this is when a shopkeeper forgets where our item is (and let's be honest, how many times has that happened, really?). For any shop owner, their memory is...

Every client pitch is different, and nothing’s ever cookie-cutter about selling digital marketing services. There’s always a new ‘lightbulb’ moment. But there are a few winners which we’ve come across more often than not. We’re going to address one of them here. ‘My Company Needs A Hand-Coded HTML Website’ At first, we laughed the point off, then when the question began to pop up in various guises, we realised this was genuinely a question that needed to be answered. A concerning number of...